Delivery & Logistics Management Software

Decoding TMS Software: The Business Case for Build Vs. Buy

Playbook/white paper written for Turvo via Industry Dive.

Product Digitization Is the Future. Here\'s How to Get Started.

Article written for Digimarc via Industry Dive.

Don\'t sweat the big stuff: Crowdsourcing makes delivering large items easy

Blog post written for last mile delivery company Roadie via StudioID.

How Tile is weathering supply chain disruptions

Blog post written for supply chain data firm Alloy.ai.

6 Steps to Solving Your Supply Chain Challenges with Data

Industry playbook written for supply chain data firm Keyrus in partnership with Industry Dive\'s StudioID.

How IoT and RFID Are Transforming the Supply Chain Industry

Research report written for supply chain RAIN RFID provider Impinj and Industry Dive\'s StudioID.

Crowdsourcing and the Warehouse: Your Last-Mile Heroes

Infographic on crowdsourced delivery. Text written for last mile logistics company Roadie.

Want to nail last-mile delivery? Choose the right partner.

Infographic about last-mile delivery. Text written for last mile logistics company Roadie.

Can crowdsourced BODFS transform your last-mile delivery?

Infographic on the BODFS (Buy Online, Deliver From Store) model - text written for last mile logistics company Roadie.

Roadie Enables ScriptDrop to ramp up delivery volume and reach more customers

Blog post written for last mile logistics company Roadie.

6 Steps to Solving Your Supply Chain Challenges with Data

Playbook written for logistics data company Keyrus in partnership with Industry Dive\'s StudioID.

4 Reasons the Retail Industry Should Invest in a Last Mile Delivery Solution

Blog post written for last mile delivery SaaS company OneRail.

How Last Mile Logistics Can Transform Product Manufacturing

Blog post written for last mile delivery SaaS company OneRail.

The Importance of Last Mile Delivery Optimization in Today\'s Delivery Operations

Blog post written for last mile delivery SaaS company OneRail.

Benefits of Last Mile Logistics in the Food & Grocery Industry

Blog post written for last mile delivery SaaS company OneRail.

4 Tips for Managing 3PL Performance

Blog post written for last mile delivery SaaS company OneRail.

How Does Bad Delivery Service Affect a Business? The Cost Is More Than You Think.

Blog post written for last-mile delivery SaaS company OneRail.

4 Tips To Improve Your Last Mile Delivery Performance

Blog post written for Delivery Experience Management software company Convey.

Improving Your Delivery Experience: Metrics That Matter

Written for Convey, a SaaS company improving the last mile delivery experience for retailers. Click the download button to get the full PDF.

Post-Pandemic Playbook - Convey

Written for Delivery Experience Management software company Convey.


Field Service Management Software

Broaden In-Field Visibility with Integrations

Infographic written for field service SaaS company Zinier.

2021 State of Field Service: Technology Challenges

Infographic written for field service software company Zinier.

2021 State of Field Service: Field Service Workers\' Hopes and Fears

Infographic written for field service SaaS company Zinier.

Improve Technician Adoption with Rapid Solution Deployment

Ebook written for field service SaaS company Zinier.

Field Service Software: Beyond Build vs. Buy

Ebook written for field service SaaS company Zinier.

AI & Automation: Field Service\'s Key to Efficiency

Ebook written for field service SaaS company Zinier.

How to Keep Your Service Providers Safe from COVID-19

Blog post written for field service management SaaS company Dispatch.

7 Hidden Costs of Building Your Own Enterprise Software

Blog post written for field service management SaaS company Dispatch.

To Build or Buy: 4 Questions to Ask Before Deciding

Blog post written for field service management SaaS company Dispatch.

How to Ace Your Customer and Service Provider Loyalty

Blog post written for field service management SaaS company Dispatch.

How Are Your 3rd Party Contractors Doing? Here\'s How to Find Out.

Blog post written for field service management SaaS company Dispatch.

Five Tips for Handling Negative Customer Reviews

Blog post written for field service management SaaS company Dispatch.

4 Customer Experience Trends Home Service Brands Should Follow in 2020

Blog post written for field service management SaaS company Dispatch.

Case Studies

How Smartbug Helped Allbound Increase Scalability and Lead Quality

Case study written for Smartbug Media about their work with inbound marketing firm Allbound.

Technology Cuts Costs, Streamlines Efficiency for Schneider Electric

This case study appeared in the book Business Transformation: A New Path to Profit for In-Plant Facilities by John F. Foley Jr. This project involved a rewrite/spin of a previous book for a new vertical, and this case study was entirely new material I added to the book.

Colorado State Printer: Looking Forward

This case study appeared in the book Business Transformation: A New Path to Profit for In-Plant Facilities by John F. Foley Jr. This project involved a rewrite/spin of a previous book for a new vertical, and this case study was entirely new material I added to the book.

American River College Does More in a Small Space

This case study appeared in the book Business Transformation: A New Path to Profit for In-Plant Facilities by John F. Foley Jr. This project involved a rewrite/spin of a previous book for a new vertical, and this case study was entirely new material I added to the book.

NewMoversMail.com Helps Overstreet Attract New Movers to Round Table Pizza

Written for Tobe Direct, a direct mail marketing firm that specializes in new mover campaigns.

NewMoversMail.com Helps Overstreet Attract New Movers to Round Table Pizza

Alternate to previous case study. This version was used by the end client; I did not receive a branded copy.

Grow Socially Helps Rebrand PelHughes and Reinvigorates Their Website

Written for InterlinkONE / Grow Socially

Grow Socially Helps the Sheridan Group Become More Social

Written for InterlinkONE / Grow Socially


White Papers

The Guide to Smarter, More Successful B2B Product Launches: Lessons from Omnichannel Leaders

This white paper helps readers create more successful launch campaigns for their B2B products. Written for marketing firm Kreber. Contact me for a PDF version of this white paper.

Four Stages of Essential Financial Planning for Families Impacted by Autism

Written for CJM Wealth Management to educate families with autistic children about their financial planning needs across those children\'s lives. Click \"View More\" for the PDF version.

The 5 Essential Steps Doctors Should Take When Selling a Practice

I wrote this short white paper for CJM Wealth Management to educate doctors on things they should plan for before selling a practice. Click \"View More\" for the PDF version.

Data Is Your Friend: How Analytics Can Help You Meet Your Association Goals

Written for InterlinkONE and Bear Analytics

Why Targeting New Movers is the Best Move for Your Business

Written for Tobe Direct, a direct mail marketing firm specializing in new movers campaigns.


Direct Mail

New Movers Mailer

Written for Tobe Direct, a direct mail company specializing in new mover campaigns.


Web Copy

Click "View More" to see the full site and read the copy.

Gennari Aronson Law Firm

My long-time client InterlinkONE commissioned me for this website copy project for their client. I wrote the "Firm" and "Practices" pages for this site. You can view the Practices page by clicking "View More" below.

Suseyi Pro Movers

I partnered with web designer Keira Dooley (designbydooley.com) for this project. I wrote the copy for the Home, About, and Services pages.


Blog - Marketing

Save Your Marketing Budget with These Metrics

Blog post written for marketing firm Kreber.

This Crucial Element Will Make or Break Your B2B Product Launch

Blog post written for marketing firm Kreber.

6 Ways to Win at Through Channel Marketing

Blog post written for marketing firm Kreber.

Stop Messing up Your Product Launches with These 3 Lessons

Blog post to support white paper on product launches.

Hey Through-Channel Marketers, You’re Forgetting Someone

Blog post written to support white paper on through-channel marketing.


Books

Click "View More" to see the whole book/excerpt; right-click to download.

Business Transformation: The New Path to Profit for Public Relations

This 54-page booklet was written for InterlinkONE. Click the download button to read an excerpt; contact me if you\'d like to read the full book.

Getting Back to Your Entrepreneurial Roots: Strategies for Business Growth

I wrote this workbook for my long-time client, InterlinkOne. It helps business owners think about their businesses the way they did when they were just starting out.


Magazine Articles

Growing Pains: How to Grow Your Business Without Losing Your Shirt

Written for Business Review Australia, August 2013 issue.